Aaron Goes Outdoors
My own outdoor brand and the testbed where I try the content, SEO, and web strategies I bring to clients, built from scratch and wired to grow itself.
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The idea
Aaron Goes Outdoors started as a hobby, camping and fishing with my family, and turned into something more useful: a real brand I could use to test everything I recommend to clients. If a content or SEO play works here, from a standing start, it works.
What I built
I designed and built the whole site from scratch in Astro, then wired it to grow on its own:
- Live YouTube integration that pulls the latest videos and subscriber counts automatically, with fast click-to-load players so the page stays quick.
- An SEO-first review blog (Trail Notes) with proper schema, category pages, and internal linking, so every post compounds.
- A camper-rental booking funnel, turning the audience into a small local service business.
- A clear brand position I actually stand behind: sponsored or not, the take stays real.
Why it matters for your project
Everything on Aaron Goes Outdoors is a live example of what I can do for you: honest positioning, a fast custom site, content that ranks, and funnels that turn attention into action. It is the most honest portfolio piece I have, because it is mine and the numbers are real.